Core Competencies

We specialize in advertising tracking, brand and reputation, customer satisfaction, and new product and concept testing studies. We also tailor our methodology to the client’s specific needs, relying on the entire spectrum of approaches, from highly targeted, qualitative research to large quantitative studies, combining them when advisable to obtain the distinctive benefits of each approach. We collect data in person, by telephone, and via the Internet, and utilize a broad range of advanced statistical tools to analyze the data in depth.

  • Advertising and Brand Tracking
  • Advertising Testing
  • Brand and Reputation
  • Customer Satisfaction
  • Hedge Fund Investing
  • Marketing Dynamics
  • Market Sizing and Segmentation
  • Multinational Studies
  • Multivariate Analysis
  • New Product and Concept Testing
  • On-line Surveys
  • Quantitative and Qualitative Research
  • Tracking Studies